Modern Media creates a buzz with LinkedIn campaign
Ever wondered whether social media can help build your business? If the answer’s yes, find out more by watching this video created by our tenant Modern Media, which shows how they used LinkedIn to generate a $2 million sales pipeline in a few weeks:
Modern Media has won an award at the Social Buzz Awards in recognition of the results achieved throughout the campaign, which was developed for global software company EKA.
Entrants included the large London agencies and Modern Media was up against British Gypson, Nectar Business and Avaya in their category of Best business to business social media strategy/campaign.
“Competition was tough, so we were thrilled to win,” says Nicola Ray, managing director of Modern Media.
“The judges hailed the campaign for the insightful use of LinkedIn for market research and the lead generation results, which now stand at $8 million from the work we did.”
Richard Pitkin, the Science Park’s Innovation Centre director, said: “We were delighted to hear of this well deserved award for Modern Media. Stuart and Nicola are very valued and respected members of our innovation community.
“Some of our tenants have benefited from their valued expertise and I know they would all like to offer their congratulations.”